Surprising results
As nutrition experts analyzing real-world products, we've found breakfast items like rusks and toasted breads often rated yellow or orange. Carrefour's toasted breads earn a green rating due to their virtually salt-free formula. Cracottes resemble biscuits more than traditional rusks. Among biscuits, only Belvita stands out; most others, including BN P'tits Déj, fall into the red category. Notably, Carrefour's pure butter brioche isn't fattier than Pasquier milk breads.
Clearer nutrition labeling on the horizon
The "color code" initiative is gaining momentum. Drawing from our experience with public health programs, "What to Choose" spotlights everyday products undermining health.
The National Health Nutrition Program (PNNS) is enhancing product labels, inspired by the UK model. Colored dots on packaging—from green (best) through yellow, orange, pink, to red (worst)—will simplify nutritional assessment. Ratings consider calories, saturated fats, simple sugars, salt, proteins, fiber, and portions of fruits, vegetables, and nuts.
Current labels are complex and overshadowed by marketing claims. This system unveils true nutritional profiles, pushing manufacturers to reformulate for better health.
Laura Girard